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MAXDigital Automotive Industry News

Mike Cavanaugh with Alpha Dawg Jim Zieglar

April 16th, 2019 by

During a recent Facebook live interview, MAX Digital EVP Mike Cavanaugh chatted with “the Alpha Dawg” Jim Zieglar about solutions to help dealers succeed. They discussed digital retailing, turning salespeople into instant experts, a collaborative trade-in process and much more. J: Hi, Jim Zieglar the Alpha Dawg and I’ve got an exciting show for you […]

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5 Ways to Maximize Dealership Profits with Omni-channel Retailing

April 1st, 2019 by

As customer purchasing behavior evolves, the automotive industry needs to be prepared and adapt in this omni-channel world. Omni-channel retailing in automotive meets the customer where they are, from online to in store. Creating a simple, transparent process that maximizes profit doesn’t have to be hard. There are easy steps you can take – and […]

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Congratulations Ralph Sellers Chrysler Dodge Jeep RAM, Our March 2019 Dealership of the Month

March 26th, 2019 by

Every month, MAXDigital recognizes and celebrates a dealership that demonstrates exceptional performance through our “Dealership-of-the-Month” program. MAXDigital is honoring Ralph Sellers Chrysler Dodge Jeep Hyundai as our March 2019 Dealership-of-the-Month. The team’s hard work and effort have paid off. We want to thank them for using MAX Path to Purchase Appraisal and MAX Digital Showroom […]

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How Inventory Management Software Can Drive Your Dealership

March 18th, 2019 by

It’s hard to sell cars when you don’t know what you have, what they’re worth, or how much you should ask for them. Mismanaging inventory accounts for lost time, money, and closed deals. It also affects scores of dealerships nationwide. And proper inventory management has never been more critical with dealerships being saddled by unsold […]

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Congratulations Worden Martin Auto Group, MAXDigital’s February Dealership of the Month

March 5th, 2019 by

Every month, MAXDigital recognizes and celebrates a dealership that demonstrates exceptional performance through our “Dealership-of-the-Month” program. MAXDigital is honoring Worden Martin Auto Group with our February 2019 Dealership-of-the-Month. The team’s hard work and effort have paid off. We want to thank them for using our tools to manage their inventory and build trust and confidence […]

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Why OEMs Need To Support Digital Retailing for Used Vehicles Now

February 7th, 2019 by

Carvana, Vroom, etc. are taking market share from the used car departments of franchise dealerships across the country at a faster rate than what some would call “slowly but surely.” Turnover with salespeople and other positions in the retail automotive industry continue to grow. This leads to worse CSI, lost sales, and higher costs each […]

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Prepare for 2019 With These Dealership Sales Solutions

February 5th, 2019 by

Each new year presents a new set of challenges for car dealerships. Sometimes, it feels like the industry itself is changing faster than the inventory on your lot. That’s why MAXDigital’s software is designed to bring your dealership into the future. Learn how our MAX Path to Purchase Sales System delivers the dealerships sales solutions […]

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AWA Award for MAX Path to Purchase Appraisal

January 31st, 2019 by

MAXDigital Wins 2019 AWA Award for MAX Path to Purchase Appraisal Tool MAXDigital is proud to announce it has won a 2019 Automotive Website Award (AWA) in the Rising Stars category for its Path to Purchase software. Since 2008, the Automotive Website Awards have provided car dealers with an independent review of automotive technology. Since […]

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What Dealers Told Us At NADA

January 29th, 2019 by

We spoke to a lot of dealers at the National Automobile Dealers Association (NADA) Show this weekend in San Francisco. Many had come out to the show to meet with their manufacturers and evaluate different technology providers. As they say, if you want to learn you need to do a lot less talking and a […]

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What I Learned at NADA 2019

January 28th, 2019 by

Author — Mike Cavanaugh, Executive Vice President, MAX Digital I love going out to the National Automobile Dealers Association (NADA) conference each year. Why? Because I love to learn from and connect with all of the great minds in our industry. Whether it’s sitting in on one of the great sessions or simply connecting with […]

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