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MAXDigital Automotive Industry News

Why Dealers Shouldn’t Be Afraid of Carvana

July 15th, 2019 by

By Jasen Rice, Founder of LotPop The rising success of automotive disrupters like Carvana, who sold more than 90,000 cars in 2018 without a single salesperson, may have some dealers worried traditional dealerships are going by the wayside. Fear not. There’s nothing Carvana is doing that a dealer can’t provide themselves. The appeal of Carvana […]

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MAX Digital and LotVantage Partner to Make Social Lead Generation Easy for Dealerships

July 11th, 2019 by

CHICAGO — July 11th, 2019 — MAX Digital, the dealer-first digital retail software provider for the automotive industry, announced a service partnership with LotVantage. Participating dealers can leverage the full range of LotVantage services, including ad placement on Craigslist, Facebook, eBay and YouTube, with any of the MAX tools for inventory management, digital retailing or […]

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MAX Digital Selected as #1 Inventory Management Platform in ADT Dealers’ Choice Awards

July 9th, 2019 by

Software company receives Dealers’ Choice Award for 7th Consecutive Year MAX Digital, the dealer-first digital retail software provider for the automotive industry, announced it has won top honors in Auto Dealer Today’s 2019 Dealers’ Choice Awards in the Inventory Management category. This represents MAX Digital’s 7th consecutive year receiving a Dealers’ Choice Award for its […]

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Congratulations Herb Chambers Lexus of Sharon, MAX Digital’s June Dealership of the Month

June 22nd, 2019 by

Every month, MAX Digital recognizes and celebrates a dealership that demonstrates exceptional performance through our “Dealership-of-the-Month” program. MAX Digital is honoring Herb Chambers Lexus of Sharon with our June Dealership-of-the-Month! The team’s hard work and effort has paid off. We want to thank them for utilizing our products to increase sales and hold more gross […]

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What Dealers Need to Know About Millennial Women Car Buyers

June 12th, 2019 by

Millennials are, without a doubt, the most important car-buying group for auto dealers today. Not only are millennials the largest generation in today’s workforce, they have the highest purchase intent across any generational group. Thirty four percent of millennials intend to purchase a vehicle in the next 12 months.1 This trend will only continue as […]

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Congratulations Zimbrick at Fish Hatchery Road, MAX Digital’s May Dealership of the Month

May 21st, 2019 by

Every month, MAX Digital recognizes and celebrates a dealership that demonstrates exceptional performance through our “Dealership-of-the-Month” program. MAX Digital is honoring Zimbrick at Fish Hatchery Road in Madison, Wisconsin, as our May 2019 Dealership-of-the-Month. The team’s hard work and effort have paid off, and we want to thank them for utilizing MAX Digital’s products on […]

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MAX Digital Partnership with Lotpop Doubles Up Service and Savings for Dealerships

May 21st, 2019 by

MAX Digital, the dealer-first digital retail software provider for the automotive industry, announced a service partnership with Lotpop. Participating dealers can leverage the MAX Digital inventory management product suite with the additional expert staffing and process guidance Lotpop provides to capture more gross and sell more cars. “Everything we build is focused on delivering performance […]

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4 Must-Know Consumer Car-Buying Trends

May 7th, 2019 by

The dealership used to hold the power in the purchase decision. Now your customer holds the keys. Read up on these consumer car-buying trends and how your dealership can compete in today’s modern market. 1) Millennials lead the way Millennials have the highest purchase intent across any generational group. According to the 2018 Mintel study, […]

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Mike Cavanaugh with Alpha Dawg Jim Zieglar

April 16th, 2019 by

During a recent Facebook live interview, MAX Digital EVP Mike Cavanaugh chatted with “the Alpha Dawg” Jim Zieglar about solutions to help dealers succeed. They discussed digital retailing, turning salespeople into instant experts, a collaborative trade-in process and much more. J: Hi, Jim Zieglar the Alpha Dawg and I’ve got an exciting show for you […]

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5 Ways to Maximize Dealership Profits with Omni-channel Retailing

April 1st, 2019 by

As customer purchasing behavior evolves, the automotive industry needs to be prepared and adapt in this omni-channel world. Omni-channel retailing in automotive meets the customer where they are, from online to in store. Creating a simple, transparent process that maximizes profit doesn’t have to be hard. There are easy steps you can take – and […]

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