Used Car Prices Dropped in 2016. Are you Equipped to Handle the Pricing and Profit Pressure?

Used Car Prices Dropped in 2016. Are you Equipped to Handle the Pricing and Profit Pressure?

As MAXDigital customers know, we have been warning about a shift in the industry since late 2015. Now it’s been confirmed. This month, J.D. Power reported that after years of climbing used-car prices, they’ve fallen into what analysts are calling “the first material decline we’ve seen since the recession.” Read more about what we expect […]

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MAXDigital Re-Designs Digital Showroom, Adds Recall Alert Feature & Enhances Mobile App

MAXDigital Re-Designs Digital Showroom, Adds Recall Alert Feature & Enhances Mobile App

CHICAGO — January 26, 2016 — MAXDigital, a premium end-to-end software provider for automotive dealers, announced today a number of software innovations including a newly re-designed MAX Digital Showroom mobile experience, added recall alert features for appraisals, and an enhanced mobile application. The re-designed MAX Digital Showroom features an updated user interface with larger photos, […]

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The MAXDigital Effect: How One Dealership Accelerated its Sales

The MAXDigital Effect: How One Dealership Accelerated its Sales

Car buyers are becoming more educated in the way they shop. They are more informed about prices, terms, and car values than ever before. So it’s imperative that dealerships keep pace with this knowledge race and learn as much about their customers as their customers know about them. One dealership in particular that displayed this […]

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MAXDigital is Set to Steal the Show at NADA Convention

MAXDigital is Set to Steal the Show at NADA Convention

If you haven’t made plans to attend the 2017 National Automobile Dealers Association (NADA) Convention and Expo, now’s your last chance. The convention, commemorating the 100th anniversary of NADA, will be held Jan. 26-29 in New Orleans. Among the many attractions at this year’s event will be the keynote speakers. Included in the lineup are: […]

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How Long Will the Good Times Last? Selling in an Increasingly Digital Marketplace

Dealerships face a constant struggle to sell in a digital marketplace that continues to grow. The vast majority of consumers research vehicles online before ever stepping foot inside a dealership. On average, they spend 12 hours researching vehicles online, and many times are still researching while in your showroom. This new buying process means it […]

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How Your Dealership Can Use Analytics to Sell More Cars

How Your Dealership Can Use Analytics to Sell More Cars

Everything from professional sports teams to retail stores to news organizations are using analytics to gather data, measure performance, and make decisions that will influence their bottom line. Even Netflix uses analytics to determine which movies it will drop into the queue of a given subscriber.  A car dealership shouldn’t be any different. In fact, […]

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How Car Dealerships Should Calculate Inventory Turnover

How Car Dealerships Should Calculate Inventory Turnover

The automotive retail business has changed a lot in recent years. People don’t shop for cars the same way they did a few years ago, and dealerships don’t sell cars the same way (or at least they shouldn’t). Dealers have also changed how they make business decisions, too. You and your sales managers probably spend […]

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