Every month, MAXDigital recognizes and celebrates a dealership that demonstrates exceptional performance through our “Dealership-of-the-Month” program. This month MAXDigital is honoring North Park Lexus San Antonio with our June Dealership-of-the-Month! We are celebrating them because of their exceptional achievements in consistently using MAX Digital Showroom to sell their vehicles at internet price. North Park Lexus San Antonio is part of the Kahlig Auto Group, which has 14 dealerships throughout New Braunfels and San Antonio Texas area. Not only is North Park Lexus San Antonio a fast growing dealership but they are very active within their community, giving back to more than 35 organizations. We look forward to watching their continuing growth, and constant use of MAX Digital Showroom to sell at asking price. Again, congratulations from the entire MAXDigital team!
The modern auto consumer is more engaged and knowledgeable than ever. Over 90% of buyers do research online before they decide on a car, and many have picked out the car they want before they have even stepped on the lot, having done, on average, 14 hours of research.
Adjust your sales strategy to today’s customers with MAX Digital’s online platform.
MAX Digital Helps You Build Trust With Customers
MAX Digital integrates seamlessly with your inventory management system to create high-quality automated content through the MAX Content Generation Engine. MAX provides shoppers with the information and transparency to know that you’re the dealer they can trust. This trust makes for more sales and higher profits.
Learn how the unique parts of MAX’s digital automotive retailing platform can help you.
MAX Ad helps you to easily merchandise cars by generating relevant ads and allowing you to manage pricing. The ads are made using MAX’s optimal format and provide consumers with the answers to all commonly asked questions.
MAX generated ads also include:
- Vehicle history
- Price validation
- OEM options and pricing
- Expert reviews
- CPO information
The ads get sent to where shoppers are looking, automatically going to over 200 third party sites like Cars.com and Kelley Blue Book. These ads create authority and justify the price before the customer even reaches your page.
MAX for Website
Convert website traffic into in-store customers with MAX for Website. MAX for Website creates high-quality Vehicle Detail Pages that include thorough information and dealership reviews. Consumers spend 200% more time on MAX VDPs, and the enhanced value report lets them know they’re getting a fair price.
MAX Digital Showroom
With the extensive research the average consumer does, they might know more about the car they want than your sales staff. MAX Digital Showroom is the tool they need to be inventory experts and justify pricing with easy device access to vehicle information.
Build your merchandising and sales strategy around what your customers are doing, and build trust with MAX Digital. Schedule a demo to learn more about our software solutions. You can also contact us at (888) 841-0884 for more information.
As information technology makes information easier to access, more major purchase decisions are being moved online. Automotive sales are not unaffected by this trend.
Give Shoppers the Information they Need
Long gone are the days where auto consumers shopped around at multiple dealerships. Research shows that 71 percent of people buy the vehicle they are already interested in when they visit a dealership. 46 percent of customers only visited one dealership after having made the decision online. These modern buyers want transparency and the ability to do their own research.
Driving sales is dependent on giving customers the information they want, where they’re looking for that information. MAX Ad makes this simple by integrating with your used car inventory management system. From there, the MAX Content Generation Engine builds customer-relevant ads.
The ads generated are easy to read, and broken up to answer the questions that the average consumer wants to know using MAX Ad’s optimal format description. These ads include images, detailed vehicle information, and a pricing justification that lets potential buyers know they’re getting a fair price.
MAX Ad Helps You Meet Your Customers Where They Are
MAX Ad gets these ads to in-market shoppers by sending them to over 200 third-party websites. 78 percent of people use pages and apps like Cars.com, Autotrader, or Kelley Blue Book in their shopping process. By putting relevant ads on these sites, MAX Ad brings your inventory information to where consumers are looking and gives it the edge it needs to stand out.
Merchandise your inventory with ease, thanks to MAX Ad, and other tools available at MAX Digital. Schedule a demo to see what our software can do for you. You can also contact us at (888) 841-0884 to learn more.