How MAX’s Dealership Appraisal Tool Can Protect Your Profits

How MAX’s Dealership Appraisal Tool Can Protect Your Profits

In today’s highly competitive auto market, it is getting more and more difficult for dealerships to protect their profit margins. A good merchandising strategy is key, but success starts even earlier. If you want to sell to modern customers, you need to make sure you’re offering the cars they’re looking for at the prices they […]

Continue Reading

How Your Automotive Merchandising Can Reach In-Market Buyers

How Your Automotive Merchandising Can Reach In-Market Buyers

In the information age, auto consumers have taken a more active role in their buying decision than ever before. In fact, there are shoppers looking for the cars on your lot right now. They’ve just moved their search from the dealership to the internet. The key to success in this new market is gearing your […]

Continue Reading

Congratulations Zimbrick Buick GMC West, our January Dealerships of the Month!

Congratulations Zimbrick Buick GMC West, our January Dealerships of the Month!

Every month, MAXDigital recognizes and celebrates a dealership that demonstrates exceptional performance through our “Dealership-of-the-Month” program. Through the team’s hard work and effort, MAXDigital is honoring Zimbrick Buick GMC West with our January Dealership-of-the-Month! MAXDigital is celebrating Zimbrick Buick GMC West for being the number one dealership in Wisconsin for 2017. The team uses FirstLook […]

Continue Reading

Arm Your Sales Team with MAXDigital’s Car Salesman App Platform

Arm Your Sales Team with MAXDigital’s Car Salesman App Platform

Auto consumers are more informed and empowered than ever, and they are coming into your dealership armed with hours of research. In many cases, they’ll know more about the vehicle they want the salespeople on your showroom floor. MAXDigital’s innovative car salesman app gives your team the information they need to hold their own against […]

Continue Reading

How MAXDigital Automotive Marketing Tools Help You Sell to the Modern Consumer

How MAXDigital Automotive Marketing Tools Help You Sell to the Modern Consumer

The modern auto consumer is more engaged and knowledgeable than ever. Over 90% of buyers do research online before they decide on a car, and many have picked out the car they want before they have even stepped on the lot, having done, on average, 14 hours of research. Adjust your sales strategy to today’s […]

Continue Reading

How MAXDigital’s Dealership Marketing Tools Make Merchandising Easy

How MAXDigital’s Dealership Marketing Tools Make Merchandising Easy

Between the increase in auto customers using the internet as their primary source for research and the growth of industry disruptors, it can be difficult to keep up with the constant changes. One thing is for certain — dealerships can no longer afford to ignore the digital front when developing their marketing strategies. This is […]

Continue Reading