MAXDigital Names Mike Cavanaugh as Head of Strategic Partnerships

CHICAGO — April 20, 2018 — MAXDigital, a premium end-to-end software provider for automotive dealers, announced today that Mike Cavanaugh will be the company’s new Head of Strategic Partnerships. Cavanaugh will be responsible for building strategic partnerships with OEMs and other vendors serving the automotive industry. Cavanaugh has more than two decades of automotive experience […]

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Research Shows Dealers Looking to Change Sales Processes to Combat Turnover, Boost Profits & Improve Customer Satisfaction

CHICAGO — March 22, 2018 — MAXDigital, a premium end-to-end software provider for automotive dealers, released new dealer research on the subject of turnover and sales processes. In conjunction with Erickson Research, MAXDigital surveyed nearly 400 dealers across the United States in January 2018. Key findings from the research include: Turnover remains a problem for […]

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MAXDigital Releases Innovative Software Platform to Embrace Customers’ Natural Path to Purchase

CHICAGO — March 22, 2018 — MAXDigital, a premium end-to-end software provider for automotive dealers, announced today a first-of-its-kind sales solution, MAX Path to Purchase™. This innovative software removes hassle for customers and provides a streamlined car shopping process, resulting in more sales and higher profits. The new platform will help managers reduce sales staff […]

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Here’s What Happened at the 2017 Digital Dealer Conference

Here’s What Happened at the 2017 Digital Dealer Conference

Hundreds of representatives from the country’s biggest automotive dealers, dealership software companies, and automotive marketing experts met at the iconic Paris Hotel and Casino in Las Vegas, Nevada, for Digital Dealer 23. From September 18-20 these industry leaders shared ideas and strategies on how dealerships can thrive in the changing automotive sales landscape. MAX Digital […]

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Research Shows Dealers Are Overestimating Trust from Customers, Not Completely Knowledgeable About Vehicles and Significantly Dropping Price

CHICAGO — April 11, 2016 — MAXDigital, a premium end-to-end software provider for automotive dealers, released new strategic dealer research on the subject of trust and transparency in the digital age. In conjunction with Erickson Research, MAXDigital surveyed U.S. dealers during the 2017 National Automobile Dealers Association (NADA) Convention. Key findings from the research include: […]

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Used Car Prices Dropped in 2016. Are you Equipped to Handle the Pricing and Profit Pressure?

Used Car Prices Dropped in 2016. Are you Equipped to Handle the Pricing and Profit Pressure?

As MAXDigital customers know, we have been warning about a shift in the industry since late 2015. Now it’s been confirmed. This month, J.D. Power reported that after years of climbing used-car prices, they’ve fallen into what analysts are calling “the first material decline we’ve seen since the recession.” Read more about what we expect […]

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MAXDigital Re-Designs Digital Showroom, Adds Recall Alert Feature & Enhances Mobile App

MAXDigital Re-Designs Digital Showroom, Adds Recall Alert Feature & Enhances Mobile App

CHICAGO — January 26, 2016 — MAXDigital, a premium end-to-end software provider for automotive dealers, announced today a number of software innovations including a newly re-designed MAX Digital Showroom mobile experience, added recall alert features for appraisals, and an enhanced mobile application. The re-designed MAX Digital Showroom features an updated user interface with larger photos, […]

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MAXDigital is Set to Steal the Show at NADA Convention

MAXDigital is Set to Steal the Show at NADA Convention

If you haven’t made plans to attend the 2017 National Automobile Dealers Association (NADA) Convention and Expo, now’s your last chance. The convention, commemorating the 100th anniversary of NADA, will be held Jan. 26-29 in New Orleans. Among the many attractions at this year’s event will be the keynote speakers. Included in the lineup are: […]

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NADA, MAXDigital, and New Orleans: A Combination You Won’t Want to Miss

NADA, MAXDigital, and New Orleans: A Combination You Won’t Want to Miss

There’s no shortage of things to see and do in the city of New Orleans. And if you just happen to be there during the NADA Convention and Expo in January of 2017, one of those things is to stop by the MAXDigital booth.   MAXDigital, an industry leader in helping car dealerships optimize their […]

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A MAXDigital Testimonial Highlight: BMW of Palm Spring

A MAXDigital Testimonial Highlight: BMW of Palm Spring

It’s one thing to hear the creator of a product sing its praises, but it’s another when the glowing reviews come from your peers. At MAXDigital, we believe wholeheartedly in our products, but also understand that you might want to hear from the actual dealerships that we work with. Change is happening at BMW of […]

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