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Category: News

At MAXDigital, there is plenty going on around the office — and around the nation. Our senior management continues to participate in leading national conferences, so we want you to be aware of what’s going on from here in Chicago, Illinois, to Las Vegas to Orlando and beyond. Stay up-to-date with all of our leading ambassadors as we continue to innovate on how dealerships can best reach their consumers.

MAX Digital Launches Smart Trade Valuation Tool

November 19th, 2019 by

MAX Trade Value leverages superior market data for quick and easy valuations CHICAGO — Nov. 19, 2019 — MAX Digital, has launched MAX Trade Value, a smart valuation tool that leverages deep market data to provide a quick and positive customer experience valuing a trade-in online. This new tool in the digital retailing suite was […]

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MAX Digital Adds Service Upgrades to Platform

August 15th, 2019 by

Dealers can now add value to vehicles by showcasing repair items CHICAGO — August 15, 2019 — MAX Digital, the dealer-first digital retail software provider for the automotive industry, has released new functionality to its platform allowing dealers to highlight service upgrades completed in vehicle merchandising easily. Dealerships using the MAX data platform, including MAX […]

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MAX Digital Launches Collaborative Trade-In Process Tool

July 25th, 2019 by

CHICAGO — July 25th, 2019 — MAX Digital, the dealer-first digital retail software provider for the automotive industry, has launched MAX My Trade, a guided experience that improves the trade-in process for dealership teams and customers. Typically conducted on iPad, the customer and salesperson walk around the vehicle appraising the vehicle together. With the walkaround […]

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MAX Digital and LotVantage Partner to Make Social Lead Generation Easy for Dealerships

July 11th, 2019 by

CHICAGO — July 11th, 2019 — MAX Digital, the dealer-first digital retail software provider for the automotive industry, announced a service partnership with LotVantage. Participating dealers can leverage the full range of LotVantage services, including ad placement on Craigslist, Facebook, eBay and YouTube, with any of the MAX tools for inventory management, digital retailing or […]

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MAX Digital Selected as #1 Inventory Management Platform in ADT Dealers’ Choice Awards

July 9th, 2019 by

Software company receives Dealers’ Choice Award for 7th Consecutive Year MAX Digital, the dealer-first digital retail software provider for the automotive industry, announced it has won top honors in Auto Dealer Today’s 2019 Dealers’ Choice Awards in the Inventory Management category. This represents MAX Digital’s 7th consecutive year receiving a Dealers’ Choice Award for its […]

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MAX Digital Partnership with Lotpop Doubles Up Service and Savings for Dealerships

May 21st, 2019 by

MAX Digital, the dealer-first digital retail software provider for the automotive industry, announced a service partnership with Lotpop. Participating dealers can leverage the MAX Digital inventory management product suite with the additional expert staffing and process guidance Lotpop provides to capture more gross and sell more cars. “Everything we build is focused on delivering performance […]

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AWA Award for MAX Path to Purchase Appraisal

January 31st, 2019 by

MAXDigital Wins 2019 AWA Award for MAX Path to Purchase Appraisal Tool MAXDigital is proud to announce it has won a 2019 Automotive Website Award (AWA) in the Rising Stars category for its Path to Purchase software. Since 2008, the Automotive Website Awards have provided car dealers with an independent review of automotive technology. Since […]

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2019 Dealer Research Study Results: Focus on Trade-ins, Pre-owned Sales

January 25th, 2019 by

Dealer Research Uncovers Missing Profit Opportunities With Trade-ins, Pre-owned Vehicles Survey findings highlight need for dealers to modify focus to maximize profits CHICAGO — January 25, 2019 — MAXDigital, a premium end-to-end software provider for automotive dealers, released its third annual dealer research study on the subject of profitability and sales processes. In conjunction with […]

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How MAX Digital Is Growing to Better Serve Our Partners

January 24th, 2019 by

MAX Digital Expands With New Talent, Practice Areas, and Appraisal Software Tool Company grows team by 20% to better serve dealers CHICAGO — January 24, 2019 — MAXDigital, a premium end-to-end software provider for automotive dealers, is proud to announce its growth with a 20% increase in its employee base, new practice areas, and Path […]

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Your Guide to NADA 2019 & San Francisco

January 18th, 2019 by

Cable cars, lobster rolls, Alcatraz — and this year’s NADA Show. With so much to see and do in San Francisco, it can be overwhelming. But don’t worry. MAX Digital has curated our “Top Fives” of things to see at the Show — and in the city, so you can spend your time wisely and […]

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