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At MAXDigital, there is plenty going on around the office — and around the nation. Our senior management continues to participate in leading national conferences, so we want you to be aware of what’s going on from here in Chicago, Illinois, to Las Vegas to Orlando and beyond. Stay up-to-date with all of our leading ambassadors as we continue to innovate on how dealerships can best reach their consumers.

AWA Award for MAX Path to Purchase Appraisal

January 31st, 2019 by

MAXDigital Wins 2019 AWA Award for MAX Path to Purchase Appraisal Tool MAXDigital is proud to announce it has won a 2019 Automotive Website Award (AWA) in the Rising Stars category for its Path to Purchase software. Since 2008, the Automotive Website Awards have provided car dealers with an independent review of automotive technology. Since […]

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2019 Dealer Research Study Results: Focus on Trade-ins, Pre-owned Sales

January 25th, 2019 by

Dealer Research Uncovers Missing Profit Opportunities With Trade-ins, Pre-owned Vehicles Survey findings highlight need for dealers to modify focus to maximize profits CHICAGO — January 25, 2019 — MAXDigital, a premium end-to-end software provider for automotive dealers, released its third annual dealer research study on the subject of profitability and sales processes. In conjunction with […]

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How MAXDigital Is Growing to Better Serve Our Partners

January 24th, 2019 by

MAXDigital Expands With New Talent, Practice Areas, and Appraisal Software Tool Company grows team by 20% to better serve dealers CHICAGO — January 24, 2019 — MAXDigital, a premium end-to-end software provider for automotive dealers, is proud to announce its growth with a 20% increase in its employee base, new practice areas, and Path to […]

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Your Guide to NADA 2019 & San Francisco

January 18th, 2019 by

Cable cars, lobster rolls, Alcatraz — and this year’s NADA Show. With so much to see and do in San Francisco, it can be overwhelming. But don’t worry. MAXDigital has curated our “Top Fives” of things to see at the Show — and in the city, so you can spend your time wisely and not […]

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MAXDigital is a Must-See at NADA 2019

January 4th, 2019 by

MAXDigital is a must-see at NADA 2019. Here’s why. At MAXDigital, we’re starting off the new year with a bang by unveiling some exciting things. If you’re coming to the 2019 NADA show, you’ll be among the first to see them. Here’s a sneak preview of what we have in store. Dealer Insight: latest findings […]

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Northwood University Students Embrace Sales Technology at Annual Auto Show

November 1st, 2018 by

MAXDigital’s Executive Vice President, Mike Cavanaugh with Northwood University senior, Todd Hinton at Northwood University International Auto Show. Northwood University Students Embrace Sales Technology at Annual Auto Show CHICAGO — November 1, 2018 — MAXDigital, a premium end-to-end software provider for automotive dealers, empowered Northwood University students during their annual student-led auto show by providing […]

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MAXDigital Names Mike Cavanaugh as Head of Strategic Partnerships

April 20th, 2018 by

CHICAGO — April 20, 2018 — MAXDigital, a premium end-to-end software provider for automotive dealers, announced today that Mike Cavanaugh will be the company’s new Head of Strategic Partnerships. Cavanaugh will be responsible for building strategic partnerships with OEMs and other vendors serving the automotive industry. Cavanaugh has more than two decades of automotive experience […]

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Research Shows Dealers Looking to Change Sales Processes to Combat Turnover, Boost Profits & Improve Customer Satisfaction

March 22nd, 2018 by

CHICAGO — March 22, 2018 — MAXDigital, a premium end-to-end software provider for automotive dealers, released new dealer research on the subject of turnover and sales processes. In conjunction with Erickson Research, MAXDigital surveyed nearly 400 dealers across the United States in January 2018. Key findings from the research include: Turnover remains a problem for […]

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MAXDigital Releases Innovative Software Platform to Embrace Customers’ Natural Path to Purchase

March 22nd, 2018 by

CHICAGO — March 22, 2018 — MAXDigital, a premium end-to-end software provider for automotive dealers, announced today a first-of-its-kind sales solution, MAX Path to Purchase™. This innovative software removes hassle for customers and provides a streamlined car shopping process, resulting in more sales and higher profits. The new platform will help managers reduce sales staff […]

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Here’s What Happened at the 2017 Digital Dealer Conference

October 2nd, 2017 by

Hundreds of representatives from the country’s biggest automotive dealers, dealership software companies, and automotive marketing experts met at the iconic Paris Hotel and Casino in Las Vegas, Nevada, for =Digital Dealer 23. From September 18-20 these industry leaders shared ideas and strategies on how dealerships can thrive in the changing automotive sales landscape. MAX Digital […]

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