Category: Sales Strategy

The Numbers Behind Why You Need to Market to More Than Millennials

May 4th, 2016 by

It is crucial that your dealership not view the importance of having an online presence as something only geared toward Millennials, typically described as people ages 18-34. We’re going to let you in on a secret: It’s not just millennials who are reliant on smartphones to help them find a new car. In fact, every […]