Every month, MAXDigital recognizes and celebrates a dealership that demonstrates exceptional performance through our “Dealership-of-the-Month” program. Through the team’s hard work and effort, MAXDigital is honoring Orlando INFINITI with our November Dealership-of-the-Month! Orlando INFINITI uses Max Digital Showroom through the entire sales process to build trust and confidence with their customers and has seen an […]
Dealerships today face a constant struggle to sell in a digital marketplace that continues to grow. The vast majority of consumers research vehicles online before ever stepping foot inside a dealership. The average consumer conducts 14 hours of online research before they end up purchasing a used car (2016 Auto Trader Study). Is it possible […]
Digital Dealer 2017 is upon us, and there are just a few days left to take advantage of the advanced registration rate. A meeting of many of the most influential thought leaders in the auto industry, Digital Dealer is a great place to find new strategies on growing your dealership. See MAX Digital at the […]
Your sales team wants current, accurate information about your inventory. Your customers, armed with mobile devices on your showroom floor and hours of research, want a transparent, consistent, and simple buying process. What is a dealership to do? MAX Digital Showroom empowers your sales team and satisfies today’s digital consumer by streamlining the sales process […]
Americans rank the traditional car buying process about equal to a dental appointment. Dealers have a tainted reputation with stereotypes abounding of the haggling “used car salesman.” The traditional vehicle buying process is based on customers visiting a dealership. Thus begins a spirited tango purchasing dance with the salesperson, perhaps a dealership manager, the finance […]
Vehicle history reporting is a topic usually approached from a customer’s standpoint. It makes sense when you think about a responsible car buyer, especially now that people are doing so much research online. When a consumer narrows down their choice to a couple of used cars, their decision might come down to the vehicle history. […]
Cars in the lot? Check. Catchy local advertising? Check. Vehicle pricing in place? Check. Now, time to sit back and watch the customers roll in. Not so fast. Do you have the right cars on the lot? And are they the right price? Gone are days when you can put a clever ad on local […]
We’ve spoken at length about ways to modernize your inventory management platform and the types of software that can improve your marketing and merchandising. What about your sales process, though? Let’s talk about several ways you can modernize your sales process to prepare for today’s digital consumers. A Better Sales Process Starts with a Prepared […]
The car-buying process has evolved, but while many customers have changed the way they shop for cars, a lot of dealerships have yet to catch up. Many dealers still use outdated, outmoded inventory management techniques, and that can make or break your bottom line. At MAXDigital, we provide cutting edge inventory management software to car […]
In recent years, the amount of people participating in mobile commerce has increased as the number of people who use desktops or laptops to shop is in decline. The tipping point came in August 2014 when 51% of retail traffic stemmed from smartphones and tablets. Smartphones are also not going anywhere anytime soon, with a […]
