Here’s What Happened at the 2017 Digital Dealer ConferenceOctober 2nd, 2017 by MAXDigital
Hundreds of representatives from the country’s biggest automotive dealers, dealership software companies, and automotive marketing experts met at the iconic Paris Hotel and Casino in Las Vegas, Nevada, for =Digital Dealer 23. From September 18-20 these industry leaders shared ideas and strategies on how dealerships can thrive in the changing automotive sales landscape. MAX Digital came to join the conversation and demonstrate their unique automotive software solutions. If you weren’t able to attend, here’s a look at what you missed from MAX Digital at the 23rd Digital Dealer conference.
Recap of Digital Dealer 23Anyone involved in the auto industry can see how much it’s changed. Customers do hours of research online before even stepping into the dealership. In this information age, your dealership’s online presence is your most powerful merchandising tool. Digital Dealer provided dealerships the information they need to hone this tool. Attendees had the opportunity to gain insight at over a hundred different educational sessions, panels, and addresses throughout the conference.
- Industry disruptors
- Effective merchandising
- Vendor-dealer relations