MAXDigital Automotive Industry News

Now more than ever, car buyers are doing their research and making purchasing decisions online — that’s where MAXDigital can help you. MAXDigital’s Inventory Management Software helps car dealerships optimize their approach to acquisition, appraisal, and pricing. If you want to learn how we can help you deliver the best possible online shopping experience to […]

Every month, MAXDigital recognizes and celebrates a dealership that demonstrates exceptional performance through our “Dealership-of-the-Month” program. Through the team’s hard work and effort, MAXDigital is honoring Roy Schmidt Honda with our June Dealership-of-the-Month! MAXDigital is celebrating Roy Schmidt Honda for their second consecutive month of hitting record setting sales goals while using FirstLook. The team […]

MAXDigital partners with dealership groups across the country to help them sell to today’s digital consumer. Jeff Pursel is the variable operations director for Ciocca Dealerships, a 10-dealership group in south-central Pennsylvania. Ciocca has partnered with MAXDigital since 2007 and we recently sat down with Jeff to learn some of the things Ciocca Dealerships values the […]

A revolution is happening in the automotive retail industry. Customers are looking for a more transparent, evidence-based shopping experience. And they want the process to move faster. With this shift, dealers are re-thinking their sales process.

In the Digital Age, you need a dealership sales tool that not only simplifies the car-shopping process for your salespeople but also enhances your customer’s buying experience. That’s where MAXDigital’s newest auto sales tool, MAX Path to Purchase™, comes into play. This software was designed to streamline the car-buying and leasing process. Continue reading to […]

Every month, MAXDigital recognizes and celebrates a dealership that demonstrates exceptional performance through our “Dealership-of-the-Month” program. Through the team’s hard work and effort, MAXDigital is honoring Wilde Honda with our May Dealership-of-the-Month! MAXDigital is celebrating Wilde Honda for their 90 day average of less than 3 days to upload a vehicle online and the team’s […]

A brand promise helps define your dealership for customers. It tells them who you are, reflects your character, reputation, value proposition and how you differentiate yourself from the competition. Most importantly, a brand promise presents your commitment to your customers and explains why you deserve their business. Step 1: Define How You Do Business Start […]

Every month, MAXDigital recognizes and celebrates a dealership that demonstrates exceptional performance through our “Dealership-of-the-Month” program. Through the team’s hard work and effort, MAXDigital is honoring Braeger Auto Group with our April Dealership-of-the-Month! MAXDigital is celebrating Braeger Auto Group for their sales-team’s dedication to MAX Digital Showroom to help them build value and hold more […]

CHICAGO — April 20, 2018 — MAXDigital, a premium end-to-end software provider for automotive dealers, announced today that Mike Cavanaugh will be the company’s new Head of Strategic Partnerships. Cavanaugh will be responsible for building strategic partnerships with OEMs and other vendors serving the automotive industry. Cavanaugh has more than two decades of automotive experience […]

In the modern auto sales environment, proper pricing can be the key to profitability for your dealership. Making sure your cars are appraised correctly at every stage of the sales process can give you a significant competitive edge. For quick and accurate pricing, more dealerships are turning to advanced dealership appraisal tools. What Are Dealership […]