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Tag: Price Drop

How You Can Get Higher Profit Margins with MAXDigital

August 3rd, 2017 by

The modern automotive customer comes into the dealership armed with information consumers of the past didn’t have. These shoppers have been researching their decision for hours before they step in the door, and they know the market value of the car they want. Often they know this value even better than your sales staff. Intimidated […]

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Used Car Prices Dropped in 2016. Are you Equipped to Handle the Pricing and Profit Pressure?

January 31st, 2017 by

As MAXDigital customers know, we have been warning about a shift in the industry since late 2015. Now it’s been confirmed. This month, J.D. Power reported that after years of climbing used-car prices, they’ve fallen into what analysts are calling “the first material decline we’ve seen since the recession.” Read more about what we expect […]

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