John Aiello

Executive Chairman

Co-Founder and former CEO of The SAVO Group. As Co-Founder of SAVO, John spent most of the past 15 years pioneering, defining, and evangelizing the Sales Enablement software category. Under John’s leadership as CEO, SAVO became the unquestioned leader in Sales Enablement, growing at a rate of 40% + per year. John’s vision, leadership, and commitment to customer results helped to drive the explosive growth of the market and the company. John now serves as the Chairman of SAVO’s Board of Directors.

Prior to SAVO, John served as Vice President of Sales and Marketing for Sundance Homes, a publicly-traded homebuilder. He also served as Brand Manager for the Miller Brewing Company and Director of Marketing for a Chicago-area private high school.

John holds a BA from the University of Illinois, where he graduated in the top 1% of his class in 1990. He holds an MBA in Marketing/Finance from Northwestern’s Kellogg School of Management, where he graduated with honors in 1995. John is an adjunct professor of Entrepreneurship at Kellogg, and speaks regularly at numerous universities/associations on topics related to sales, marketing, and entrepreneurship. In 2009, John was inducted into the Chicago Entrepreneur Hall of Fame.

In addition to serving as Chairman of both SAVO and MAXDigital, John also serves on the Board of Quinnox and currently spends the bulk of his time serving in the world of Christian Ministry. John and his wife, Carla, live in Arlington Heights with their two beautiful boys, Jack and Joey.