Sales Enablement. Merchandising. Inventory Management.

MAX Digital helps dealers make more money on every car.

Schedule a free demo to see how MAX Digital’s products are shaping the new digital dealership.


What MAX Digital Can do for You


Sales Enablement

MAX Digital Showroom

Empower your salespeople with all the detailed information available on a vehicle.

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Merchandising

MAX Ad & Syndication

Automotive merchandising software for smart automated vehicle listings.

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Collaborative Trade-In Valuation

MAX My Trade

A walk-around appraisal tool that helps customers feel included in reaching a fair trade-in value.

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Inventory Management

FirstLook

The pioneer of automotive inventory management software, FirstLook is the most powerful tool for your inventory.

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MAX Digital really gives us a compelling reason as to why the car is priced right to begin with… When the customers believe and have validation that it’s a good price from a third party, it’s easier for them to feel relaxed and confident that we’re treating them fairly.

Jeff Pursel

Variable Operations Director

Our Happy Customers