Digital Retailing
- - - Digital Retailing
    - MAX's suite of products are the tools you need to reach the modern car buyer.
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  - - Max Digital Showroom
    - Automotive digital retailing tool that helps maintain high margins on your inventory.
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  - - Path to Purchase
    - The retail operating system that will revolutionize your sales process
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  - - Max My Trade
    - Auto valuation & trade-in appraisal tool that helps increase your profit on vehicle trade-ins.
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  - - MAX Ad & MAX Syndication
    - Automotive marketing tools that merchandise inventory effectively.
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Inventory Management
- - - Inventory Management
    - Arm yourself with software that gives you the data you need to make more on every car.
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  - - FirstLook
    - The pioneer of auto inventory management software, FirstLook is the most powerful tool for your inventory.
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  - - Max Pricing & Appraisal
    - Automotive inventory management & appraisal tools.
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  - - Max My Trade
    - Auto valuation & trade-in appraisal tool that helps increase your profit on vehicle trade-ins.
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Management Team

Steve Fitzgerald

Steve Fitzgerald

Chief Executive Officer

Mike Cavanaugh

Mike Cavanaugh

Executive Vice President

Rob Levin

Rob Levin

Chief Financial Officer

Patrick McMullen

Patrick McMullen

Senior Vice President of Strategic Accounts

Denis Dwyer

Denis Dwyer

Vice President of Operations and Customer Success

Kim Evenson

Senior Vice President of Marketing

Ryan Walker

Vice President of Product & Engineering