Webinars & Events
The False Promise of E-commerce
Mike shares consumer preferences for the buying path and suggestions for evolving the BDC and in store process, to bring the preferred shopping experience to life at today’s dealerships.
For Tim’s point of view, click here.
COVID-19 Impact on Consumers w/ Kim Evenson & Tim Scoutelas
Kim and Tim share how consumer interest in purchasing a vehicle has changed due to the coronavirus outbreak on AutoConversion’s Mobility Tech & Connectivity Show.
The New Reality of Inventory Management
A lot has changed in the last few months, we’ll make sure you are ready. Certified Pre-Owned is going to be key for the next 120 days with 0% offers moving from new to used given tightening supply. We’ll give you three great ways to grow your program. Being creative in sourcing inventory will help your dealership outperform the pack and avoid the auction. We’ll share six tips to get more vehicles. Merchandising is more important than ever for digital visibility and fully supporting the value with your customers. Join Mike Cavanaugh and Tim Scoutelas, as they share what smart dealers are doing to thrive in today’s shifting market.
Optimizing Digital Retailing
Join Mike Cavanaugh, Matt Weinberg and Michelle Denogean to learn how to build a successful online digital retailing process so you can sell vehicles in today’s market and beyond.
ASOTU: Digital Retailing Panel
Paul Daly invited Rudi Thun, COO of Roadster, Matt Weinberg, SVP of Consumer Experience of Modal and Mike Cavanaugh, EVP of MAX Digital to be part Digital Retailing Panel for The Automotive State of the Union.
Selling Cars During Social Distancing
DrivingSales sat down with Michelle Denogean, CMO of Roadster, Matt Weinberg, SVP of Customer Experience of Modal, and Mike Cavanaugh, EVP of MAX Digital to talk about how to adapt to a rapidly evolving market during the COVID 19 crisis.
Used Car State of the Union call with Dealers and Vendors
LotPop hosted a “town hall” “Used Car State of the Union” call with dealers and vendors from across the nation to go over ideas, challenges, services that are available to help dealers get through this unique time in our lives.
Inventory Management Basics for Turbulent Times
Join Tim Scoutelas and Patrick McMullen in this DrivingSales webinar as they share how smart dealers are using inventory management to survive the current downturn and thrive on the other side.
Starbucks, Carvana & Building A Winning BDC to Showroom Experience
The bar has been raised on customer experience, not only by automotive players like Carvana, but also by companies in the broader customer environment like Starbucks. Industry champion and MAX Digital Director, Strategic Accounts, Tim Scoutelas, will give practical tips and strategies to build your BDC and showroom experience to better compete with Carvana’s, and MAX Digital SVP Kim Evenson will serve up some inspiration from Howard Schultz’s early leadership at Starbucks.
What’s The Deal – Episode 1: Quick Planning
Spend 20 mins with Pat McMullen, SVP and Tim Scoutelas, Director of Strategic Accounts Team as they cover three essential features of the Inventory Management tools within FirstLook & MAX Digital. The webinar will be focused on the Quick Planning tool within the FirstLook dashboard. Pat & Tim will drill deep into how to effectively manage your inventory from this very powerful tool you already have access to as being a customer.
What’s The Deal – Episode 2: Profit MAX
Spend 20 mins with Pat McMullen, SVP and Tim Scoutelas, Director of Strategic Accounts Team for an in-depth look at Profit MAX. We’ll show how in these unprecedented times the information provided across market data, stores sales history and pricing proof point comparisons (KBB, NADA, Edmunds) can be used to ensure your inventory is priced most effectively and fully merchandised online.
What’s The Deal – Episode 3: The Appraisal Process
Spend 20 mins with Pat McMullen and Tim Scoutelas for an in-depth look at the Cost To Market Appraisal tool as well as best practices during the appraisal process.
What’s The Deal – Episode 4: MAX Pricing Summary
Spend 20 minutes with Pat McMullen and Tim Scoutelas for an in-depth look at the MAX Pricing Summary as a best practices for reviewing price for your used car inventory.
What’s The Deal – Episode 5: The Preowned Managers Checklist
Spend 20 minutes with Pat McMullen and Tim Scoutelas as they debate the top things every user should look at on a daily basis in the FirstLook & MAX Digital System.
What’s The Deal – Episode 6: MAX Digital Showroom
Jack Kane, MAX Digital Director of Customer Success joins Pat & Tim to walk through the features and benefits of the MAX Digital Showroom. Hang out as they discuss the new best practices and modified online processes we are seeing in this new online world.
What’s The Deal – Episode 7: The New MAX Reports
Join Pat and Tim as they walk you through the new and improved MAX Reports. Learn how to utilize this powerful platform to understand the performance of your used car department.
What’s The Deal – Episode 8: MAX BDC
In this episode, Sarah Giannone joins Tim and Patrick to discuss how dealerships are using MAX BDC to bridge the gap as shopping patterns are changing.
What’s The Deal – Episode 9: FirstLook Market Alert #2
Join Pat & Tim as they take you through the latest Market Alert. This Market Alert is a strategic analysis of retail pricing for April, including details on pricing shifts by vehicle make, segment, class, and more. The Perfect Storm Analysis is named for the impact of the three storm fronts converging to depress used car values right now: Damaged Consumer Confidence, Record Off-Lease Supply and New Car Incentives.
What’s The Deal – Episode 10: The MAX Dashboard
Join Pat & Tim for a review of the MAX Dashboard. They will walk users through all three sections of the dashboard from the critical online alerts to how to optimize your online descriptions with MAX Ad. Attend for tips and tricks that will help you navigate your way through this platform to ensure your online inventory is sitting tall every single day.
What’s The Deal – Episode 11: Time to Market
Special guest from the MAX Digital Dealer Development team, Ty Fleming will stop by to talk about the Time to Market feature inside the MAX Dashboard. Getting your inventory online requires a lot of things to go right every single day. Join us as we take a look at WHY this is so important, and how you can measure how long it’s taking to get your cars online.
What’s The Deal – Episode 12: MAX Ad
It’s one thing to get your cars online and another to do it quickly. However, providing the consumer relevant information about each and every one of your pre-owned vehicles is not a small task. Join Pat & Tim as they walk through the features of MAX Ad and learn how to create the ultimate online description using all the features of MAX to tell the story of your Purple Cow.
What’s The Deal – Episode 13: COVID-19 Impact on Consumers
MAX Digital surveyed over 3000 people to understand how interest in purchasing a vehicle has changed due to the coronavirus outbreak. While there are some significant shifts, the dealership-based purchase process is extremely robust and more trusted than alternate channels to complete a purchase during this crisis. Join Pat & Tim as they walk through the results of this survey and possible impact on automotive dealers today.
What’s The Deal – Episode 14: Did you know we did that?
Spend time with Pat & Tim as they share with you money saving tips and trips tricks inside the MAX Digital & FirstLook system. There is so much more than pricing and appraisals in the system including some great opportunities for cutting costs. Learn the top 5 things that MAX does, that most people don’t know about and that you may be paying someone else to do for you.
What’s The Deal – Episode 15: Mailbag
Join Pat & Tim this week as we answer questions and follow up on topics from the first 15 episodes of What’s the Deal?
What’s The Deal – Episode 16: New Cars
MAX Digital offers a complete suite of new car tools to compliment your preowned operations. Spend 20 mins with Pat & Tim as they review some of the tools MAX Digital offers its customers specifically around new cars.